Areas of Expertise
Digital & Social Media
More than 3.5 billion people are active on social media channels worldwide. I have built social profiles from the ground up, managed both organic and paid campaigns and executed all aspects of content creation, while exponentially growing engagement and followership.
Corporate Social responsibility
91% of consumers expect businesses to operate responsibly to address social and environmental issues. Whether bringing life to old programs or re-thinking new ways to make a difference, I have experience in community relations, program management and employee volunteerism.
communication Campaigns
I’ve forged internal and external partnerships and executed cross-channel campaigns in order to tell the right message at the right time to the right audiences. I’m well-versed in planning and executing multi-channel, global communication plans across functions.
Employee Engagement
Our employees are our best ambassadors. How do we equip them to tell our stories well? I’ve created templates and education trainings that have been socialized with executive leadership company-wide to transform employees into the best brand advocates.
Storytelling
Stories help customers and employees remember your brand, inspire change and even drive consumer action. Whether copywriting, blogging, video scripting or ghost writing, I’ll write stories that drive change and identify the right platforms for amplification.
Talent Brand
From creating a memorable culture to maintaining a strong reputation, your organization’s employer brand helps recruit and retain top talent in any industry. I have built EB profiles and content on Glassdoor, Fairygodboss, LinkedIn and the Muse.